Mark Carrigan

Mark Carrigan

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  • Research
    • Social media in higher education
    • Ontology of emerging tech
    • Emerging tech in education
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    • Digital labour handbook
    • Dying World
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  • The future of the influencer amidst declining engagement rates

  • What images do universities use on Twitter and Instagram?

  • The long, slow decline of organic reach on social media

  • When the populists inspire the ad men

  • Against university marketing

  • The economic limitations of the attention economy

  • spammers as the avant-garde of digital capitalism 

  • it (literally) pays to visit an open day 

  • your attention please! digital capitalism and communicative escalation  

  • distinct digital-advertising landscapes are increasingly drawn on socioeconomic lines

  • A case study in the contrivances of marketing: The @NPowerHQ Price Promise

  • The growth of advertising and the political economy of dissatisfaction

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