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Mark Carrigan

Raiding the inarticulate since 2010

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  • What images do universities use on Twitter and Instagram?

  • Against university marketing

  • Marketing the Digital University

  • A wonderful example of how universities can use YouTube

  • the question no one seems willing to answer about university branding

  • A case study in the contrivances of marketing: The @NPowerHQ Price Promise

  • 10 ways to promote your university that don’t involve viral videos

  • The growth of ‘marcomms’ and the transformation of higher education

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