The Phenomenology of Reading and the Rhetoric of Theorists

The notion of ‘clarity’ is a contested one within social theory. This was made clear to me when various posts of mine, often just embedding videos of other people speaking, attracted a lot of indignation on Twitter. There are some people who really don’t like Lacan and Žižek being criticised for their lack of clarity. The latter still bothers me, given how much I enjoy his work and how much of it I read. For instance I’m currently reading his Hegel magnum opus* – the seeming inability of some people to accept it is possible to enjoy someone’s work while also criticising them baffles me. Or perhaps I’m still indigent about being called ‘scientistic’.

Rather than rehearsing this tedious internet dispute, my point is to stress that writing clearly and writing well can be antithetical. I think Žižek often writes well, in the limited sense that his work is often enjoyable to read, while nonetheless rarely writing in a way that could be called clear. I think John Rawls writes clearly, in the sense that one knows where one stands with him, while nonetheless writing tedious prose. I mean this in the sense that it is clear what he is saying and why he is saying it. This is sustained throughout a text. Therefore it becomes possible to relate to him in a way that otherwise would not be possible.

It’s this capacity to relate to the arguments a theorist makes in a text which has been on my mind since reading the chapter on Goffman in Ian Craib’s (wonderful) Experiencing Identity. In this chapter, he identifies the “appeal to obviousness, self-evidence and reasonableness” which runs through Goffman’s work, such that “the world calls, everyone can hear it, it is reasonable that someone try to answer” (p 76). He offers a wonderfully incisive critique of this rhetorical deployment of obviousness:

To read Goffman is to be seduced or to refuse seduction. It is not to enter into a critical dialogue, nor is it to understand another’s view of the world. Initially one must lose oneself in his world or keep out of it altogether. The seduction fails or succeeds through a double strategy. In the first place, the reader is led into an ‘identification-in-superiority’ with Goffman. We become privileged observers in a special way: we see through tricks, acts, illusions of all sorts. With Goffman the reader is no fool. the reader becomes an ‘insider’, his or her status is confirmed by the systematic use of argot and suspicion. The alliance is confirmed when the suspicion is extended by Goffman to himself; it becomes a knowing alliance in which both Goffman and the reader admit to the possibility that Goffman might be fooling the reader. The systematic ‘frame-breaking’ of the introduction sets up a knowing conspiracy which achieves seduction through a revelation that seduction may be what is happening. It is not that we are taken in by Goffman’s openness, rather we side with him because of his admitted trickiness. We ourselves become tricky, knowing and suspicious. (pg 79)

He goes on to develop this line of argument, contending that “rarely does [Goffman] take the responsibility for what he is saying”. I’m not sure Žižek takes much responsibility for what he is saying either. This is my fundamental suspicion about opaque writing – it tends to undermine active intellectual engagement** by suppressing the propositional content of the argument. In any argument there are a multiplicity of points which can be affirmed or contested, with varying degrees of significance given their locations within the unfolding structure of the argument. Many of these nodal points will call into question the logic of the argument itself, or at least open up the possibility of it being reframed. By suppressing the propositional content of the argument (which all prose will do to some extent) we close down certain lines of response. Texts which lack clarity tend to obscure these and, through doing so, preclude an experience of being monologued at becoming one of having a dialogue with. For instance I find Žižek difficult to engage with because reading him is like having a very entertaining, interesting and learned scholar drunkenly monologuing at you in a high speed way. It can be great just to sit and listen. It  can get boring and you make your excuses and move to a different table. But what it never facilitates is a dialogue.

I find Žižek to be a very particular sort of reading experience, which is perhaps why I enjoy reading his books. What I’d like to understand more broadly is this relationship between the phenomenology of reading and the rhetorical style of theorists. I think Craib captures something important about Goffman and there’s the possibility of extending an analysis of this form to other theorists:

The alliance with the reader, then, is in the face of a world which is ‘just like that’. All one can say immediately is, ‘Yes, it is like that’, or ‘No, it is not’. In fact, neither response is adequate, or both are equally adequate: some aspects of the world are ‘like that’, others are not. To break free of Goffman’s guiding gestures is to begin to distinguish what he is really talking about, and it is a matter of looking at the questions that come out of his descriptions, but which remain unanswered and often unasked (pg 79-80)

My most rewarding experiences of reading theory have come from those who I was initially sceptical of but then was largely persuaded by (Archer) or those who I was initially persuaded by but then developed a scepticism towards (Crossley, Giddens, Elder-Vass). It’s this experience of moving closer or moving further away from a body of work, through textual engagement, which I’d like to understand better than I do. What sorts of relations does a text facilitate with its reader? What implications do these have for the reader’s mode of engagement? How can we understood these as a relationship between two distinct sets of properties and powers: those of the reader and those of the text?

*Consciously I’m genuinely interested in it. I’m also hoping it’s broad enough in its scope to help flesh out the limited (and limiting) intellectual map of contemporary continental philosophy I’m working with. Though it’s hard not to wonder if I have some unconscious motive in relation to these disputes about Žižek that irritated me so much at the time (whereas few things on the internet do these days).

**I use the word ‘tends’ very consciously here. I think there are countervailing tendencies, often arising from determined readers keen to cut through the thicket of obscurity, operating here in a way which ensures that philosophy of this sort doesn’t descend into oratory.

Edited to add: Reading Ian Craib is like having a relaxed chat over a pint on a sunday afternoon in a quiet pub.

One response to “The Phenomenology of Reading and the Rhetoric of Theorists”

  1. One can justifiably assume that an author’s ‘style’ of communication with whatever audience they address informs the tenor (call it: rhetorical orientations) of their ‘monologue’, and author’s ever monologue as part of their persona qua ‘author’. The street preacher puts on a show, acts the part of their not-so-secret designs upon Perception;, as do orators, political movers and shakers and lawyered-up city counsel takers under scrutiny of rules. These appear under a class of didactics with layers of rational prejudice/bias lurking in the shadow, cocky as ever but timid to its unstated purposes (faux intellectual humility).

    Whereas, have a smoke with a stranger, or pint in conversation of the day, and the cunning tongue is often brought to heel at the domestic hearth, sheer personal relation in value of sheer personal integrity, as the virtual trivia locks horns with terrestrial deity and some Word of life is offered, some Response of life maintained, and everyone goes home the richer. Such acquaintance declares a Sympathy perfectly impractical to overt persuasion, but as comfortable to engage as a cozy lounge bar’s cordial embrace.

    While ‘dialogue’ lays little conclusive demands upon the auditor (one spoken to, not spoken ‘at’), except as the free reign of their ‘interlocutor’ may willfully introduce, such as by fruitful suggestion (ideational aesthetics with affect?); various didactic approaches to assume pedagogic conceits, releasing dicta ex cathedra from behind shrouds of obscurity or the lease of reverent history, as a foist to convicted reasons unjustifiable. Style. Now, everybody does it; not everybody should.

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