Tag: mark andrejevic

My notes on Andrejevic, M., Hearn, A., & Kennedy, H. (2015). Cultural studies of data mining: Introduction, European Journal of Cultural Studies 18(4-5), 379-394 In this introduction to an important special issue, Mark Andrejevic, Alison Hearn and Helen Kennedy that the ubiquity of data infrastructure in everyday life means that “we cannot afford to limit our thinking about data […]

This really resonates with my recent speculative thinking on techno-fascism. From InfoGlut, by Mark Andrejevic, loc 3646: At its most dystopian, the resulting information landscape is one in which those with access to the database can derive practical, if probabilistic (“post- comprehension”), knowledge about how best to influence populations while members of these population are […]

From InfoGlut, by Mark Andrejevic, loc 1384: One start- up sentiment mining application, for example, claims to “understand how the web feels ” via a “vibology meter.” 56 This version of prosopopoeia – attributing an imagined and unified voice to a dispersed and invisible aggregate that cannot speak for itself – enacts the fetishistic disavowal […]

An interesting snippet in Infoglut, by Mark Andrejevic, Loc 1404 describes how sentiment analysis is being deployed to deal with ‘detractors’: The goal is not to describe but to affect and effect – to stimulate word of mouth, to promote engagement and, in some cases, to thwart it. One sentiment analysis company, for example, promises, […]