It’s a conceptual vocabulary I’ve slipped into which tends to make Archerian realists cringe slightly, but it’s essentially what Mark Coeckelbergh is talking about here in his book Self Improvement:
Using terms from Wittgenstein, I have argued that technology is embedded in games and in a form of life. When we use technologies, this is part of our activities and of the ways we do things in our society and culture. For example, when I use AI to do a search, this search is related to my activities (research, playing music, cooking, etc.) and the ways these activities are done in our society and culture: the rules, games, habits, norms, values, and so forth that are related to the activity. AI feeds on these, indirectly via data, and our interpretations of the results are embedded in those games and form of life. Similarly, humanist activities relied on a range of technologies and media—books, letters, the printing press—that were a crucial part in processes of making knowledge and interpreting, and that made sense only within a particular form of life.
Mark Carrigan 