on digital distraction

From The Distraction Addiction by Alex Soojung-Kim Pang:

It amazes me how often during a single (admittedly rather trivial) thought my mind wants to veer off onto these other paths, pick up this idea and that one, answer this or that question – and how easy the web lets me satisfy that curiosity. What makes the Web so damn distracting is that I probably could find that clip, the movie could well be on Netflix, and between it and the Internet Movie Database, I could waste several minutes wandering through the back roads of Marty Feldman’s tragically brief career.

pg. 53