Tag: myth of us

In his Uberworked and Underpaid, Trebor Scholz draws out an important parallel between the platform capitalism of YouTube and the near universally praised Wikipedia: Unsurprisingly, YouTube hires countless consultants to better understand how to trigger the participation of the crowd. They wonder how they can get unpaid producers to create value. But equally, on the […]

From Uberworked and Underpaid, by Trebor Scholz, loc 685-704: “Users happily do for free what companies would otherwise have to pay employees to do,” says former Wired editor turned drone manufacturer, Chris Anderson. It’s a capitalist’s dream come true. “It’s not outsourcing, it’s crowdsourcing. Collectively, customers have virtually unlimited time and energy; only peer production […]